Why Fly?

THE STUDIO

Fly studios are luxury fitness spaces that range from 2100 – 3600 square feet. We’ll work with you to identify the best placement of your studio & consult on the blueprints to fit your space, with finishes that will make your space Fly. Our territories are created based on our current studios to help ensure your success.

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THE TRAINING

The Fly Fitness franchise system handles every last detail. Be guided through our world-class training based on proven methods to build your own successful Fly studio. Our onboarding encompasses in-person, virtual & written training & ongoing support. Our pre-sales program gives you every resource to build your membership base before you even open your doors, considering public relations, paid advertising and digital content.

THE CLASSES

What sets Fly apart? Fly studios offer multiple styles of classes for a high-intensity, balanced & sustainable workout program that creates loyalty to a single, uplifting studio environment. Our formats are rooted in proven science & based on over 20 years of experience & professional training.

THE INVESTMENT

Startup costs for your Fly studio will be $309k+, depending on location, lease agreements & other factors. Our team can help connect you to a variety of resources to determine the best way for you to finance your own Fly studio, depending on a variety of factors and personal preference. Opening timeline is estimated from 6-9 months after signing your agreement.

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THE PHILOSOPHY

Everything we do at Fly starts from our philosophy: that everyone is a someone & that we aspire, as a group, to be awesome. We encourage authenticity & a culture of body positivity. This can only happen when the instructors, staff & members all feel strong, no matter where they are at in their fitness journey. We use a non-competitive approach, using inspiration of one another rather than rankings or data. We know that this creates better & long-lasting changes both inside & out.

THE MODEL

Fly studios offer both memberships & class packages, as well as multiple class styles. Our model meets the constantly changing needs of the fitness community. With premium amenities, a highly trained staff & a front-of-studio luxury boutique, our concept offers a blended model of both recurring & one-time revenue generation.

THE VISION

Dr. Jenni Bruning Brown is the founder and CEO of Fly Fitness. With an extensive background in fitness and a graduate degree from Stanford, Jenni is an experienced motivational psychologist and fitness instructor. While at Stanford, Jenni started and ran her first fitness company, which she subsequently sold. When she moved to Nebraska, she started Fly Fitness in 2015 to unite scientific research with a vision for an inclusive & beautiful fitness concept.

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“I decided to open a Fly studio because I wanted to do something new and for myself. The team was very welcoming and supportive.”

Staci Lawson
Loveland, CO
Fly Fitness Franchise Owner

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What we look for in a franchise owner

Qualifications

Passionate about our philosophy & community building
Entrepreneurial
Located in key areas of expansion
Interested in opening in the next year
Can be a single or multi-owner operation
Can be semi-absentee or owner/operator

Financial Requirements

$50k one-time franchise fee
Liquid capital required 100K
Net worth 300K
Estimated initial investment range $289k-$500. Must have c capital to invest – (total: $289k+, often financed via loan with 20% down)